For many of us, spring cleaning is an annual ritual to clear our lives of things that weigh us down, and to make way for the new. This year, is it time to clear outdated language that perpetuates negative stereotypes about older people as well? Here are just a few phrases we’d like to see swept to the curb:
Janine Vanderburg
Senior, senior citizen, elderly. In 2020, the Associated Press announced changes in its Stylebook, recommending that “older adult” or “older person” be used instead of senior, senior citizen, and elderly, and also suggesting use of descriptive language, e.g., the “50 Plus Marketplace.” Why? Because research by FrameWorks Institute shows that these terms are often associated with negative stereotypes about older people.
You look great for your age. Sometimes words meant to be complimentary, aren’t. This phrase suggests that as you age you are supposed to look a certain way is not good. A recent YouTube video, “She looks great for her age” produced by AARP and Soul Pancake explains why. A great alternative? “You look great!”
Young lady. When used to describe someone older than 18, it’s diminishing. Other words in this category? Calling older people “sweetie” or “honey.” What may seem like a term of endearment infantilizes older people.
Silver tsunami, grey wave, going off a demographic cliff. Often used to describe our aging demographics, these phrases suggest that older people are a demographic disaster. In addition to casting older adults as economic burdens, the metaphors aren’t accurate. We have known about the aging of America and the world for some time, and what we need to do is come together to develop innovative, age-friendly programs, policies and communities.
What words about older people and aging would you like to see swept to the curb? Janine Vanderburg directs Changing the Narrative in Colorado, a campaign to change the way people think, talk and act about aging and ageism. Our end game? To end ageism!